The iTV Doctor Reviews: Second-Screen Apps at the Grammys
17.05.12
Dear Readers:
Last week we looked at the iPhone apps that Shazam did for the 111 million viewers of the Super Bowl. This week we'll look at more iPhone providers for a slightly smaller (44 million viewers) audience: the Grammys that aired on CBS Sunday, February 12th. We'll take a look at the work of GetGlue, IntoNow, Miso, Shazam and Viggle .
First, a disclaimer. I watched the Grammys live, and I quickly figured out that keeping track of five different iPhone applications was virtually impossible in real time. So I dipped into enough apps to get a sense of what each provider was doing, made a few notes, and dove into the DVR Monday morning (that's for you smart alecs who look at the screen shots below and notice the morning clock settings).
Source: InteractiveTV Today [itvt]